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A Comparative Research on Industrial Features Between Festivals and Exhibitions in China

In: Tourism and Hospitality Development Between China and EU

Author

Listed:
  • Xiaomin Wang

    (South China University of Technology)

  • Guangquan Dai

    (South China University of Technology)

Abstract

With content analysis method, this paper analyzed information of 2,276 festivals and 630 exhibitions from November 2006 to June 2008 in China, which was collected from consecutive subscription of Google Gmails that contained massage about Chinese festivals information. Regarding festivals and exhibitions as two different independent populations, the industrial features were compared, such as the index of seasonal concentration, the time duration, the index of industry concentration, and the influencing scale. Results of this paper show that in terms of temporal distribution the festivals were more dispersed among different seasons, and festivals lasted for a longer time than exhibitions. In terms of influencing scale, both of the scales of festivals and exhibitions showed a feature of “two head is large, the intermediate part is small” (the proportion of regional festivals and exhibitions are lower than that of national and local ones). In terms of industry distributing festivals were more concentrated than exhibitions.

Suggested Citation

  • Xiaomin Wang & Guangquan Dai, 2015. "A Comparative Research on Industrial Features Between Festivals and Exhibitions in China," Springer Books, in: Guojun Zeng (ed.), Tourism and Hospitality Development Between China and EU, edition 127, pages 191-201, Springer.
    • Handle: RePEc:spr:sprchp:978-3-642-35910-1_15
    DOI: 10.1007/978-3-642-35910-1_15
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