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Megaships and Developing Cultural Tourism in Dubrovnik

In: Cruise Tourism and Society

Author

Listed:
  • Jasenko Ljubica

    (University of Split)

  • Zelimir Dulcic

    (University of Split)

Abstract

The process of determining the influence of different variables to the design of development strategies primarily includes a multidimensional analysis of such correlations in order to, and based on data obtained by such a process; determine an optimal development model for applicable areas. Accordingly, when discussing the phenomenon of tourist megaships as an influential variable, we discuss both the multidimensional influence of their presence on the receptive area in periods of the physical presence of vessels, and the influence of the presence of guests on such ships to the receptive area. Furthermore, the fact that the tourist valorisation has transformed the cultural heritage, as a relevant part of the receptive area, into a fundamental factor of attraction of Dubrovnik as both receptive area in general, as well as cruising tourism destination, clearly indicates cultural tourism management development model, as an instrument of strategic interaction between these two dimensions, being the recipient variable. Therefore, the main objective of this paper is to define the impact of cruise megaship presence on the creation of the optimal culture tourism development model as well as to project the implementation effects of such model in previous tourism practice.

Suggested Citation

  • Jasenko Ljubica & Zelimir Dulcic, 2012. "Megaships and Developing Cultural Tourism in Dubrovnik," Springer Books, in: Alexis Papathanassis & Tihomir Lukovic & Michael Vogel (ed.), Cruise Tourism and Society, edition 127, chapter 0, pages 17-28, Springer.
    • Handle: RePEc:spr:sprchp:978-3-642-32992-0_2
    DOI: 10.1007/978-3-642-32992-0_2
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