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The Cognitive Infrastructure of Opportunity Emergence

In: Entrepreneurship

Author

Listed:
  • Norris F. Krueger

    (Boise State University)

Abstract

Before we can act on opportunities we must first identify those opportunities. Understanding what promotes or inhibits entrepreneurial activity thus requires understanding how we construct perceived opportunities. Seeing a prospective course of action as a credible opportunity reflects an intentions–driven process driven by known critical antecedents. Based on well–developed theory and robust empirical evidence, we propose an intentions-based model of the cognitive infrastructure that supports or inhibits how we perceive opportunities. We discuss how this model both integrates past findings and guides future research. We also show the practical diagnostic power this model offers to managers.

Suggested Citation

  • Norris F. Krueger, 2007. "The Cognitive Infrastructure of Opportunity Emergence," Springer Books, in: Álvaro Cuervo & Domingo Ribeiro & Salvador Roig (ed.), Entrepreneurship, pages 185-206, Springer.
    • Handle: RePEc:spr:sprchp:978-3-540-48543-8_9
    DOI: 10.1007/978-3-540-48543-8_9
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    Citations

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    Cited by:

    1. Shahrokh Nikou & Jozsef Mezei & Candida Brush & Birgitte Wraae, 2022. "Factors Influencing Entrepreneurship Educators’ Pedagogical Choices—A Configurational Approach," Sustainability, MDPI, vol. 14(19), pages 1-15, September.
    2. Francesco Scafarto & Simona Balzano, 2012. "The Role and Determinants of Entrepreneurial Intention at University Level: Theoretical Issues and New Empirical Evidence from Italy," DSI Essays Series, DSI - Dipartimento di Studi sull'Impresa, vol. 25.
    3. Ke Zheng & Yufeng Li & Chaodang Wu, 2022. "How Do the Chinese New Farmers’ Entrepreneurial Talents Drive the Business Model Innovation of Agricultural Business Organizations? Case Study Based on Grounded Research," Businesses, MDPI, vol. 2(1), pages 1-13, March.
    4. Wenhong Zhao & Te Yang & Karen D. Hughes & Yixin Li, 2021. "Entrepreneurial alertness and business model innovation: the role of entrepreneurial learning and risk perception," International Entrepreneurship and Management Journal, Springer, vol. 17(2), pages 839-864, June.
    5. Kai Hockerts, 2015. "A Cognitive Perspective on the Business Case for Corporate Sustainability," Business Strategy and the Environment, Wiley Blackwell, vol. 24(2), pages 102-122, February.
    6. Krohn, Malte & Petersen, Finn & Hochmuth, Dustin & Herstatt, Cornelius, 2020. "The Deliberative Frugal Mindset: A model of managerial opportunity recognition for frugal innovation," Working Papers 109, Hamburg University of Technology (TUHH), Institute for Technology and Innovation Management.
    7. Artamoshina, Polina & Shirokova, Galina & Osiyevskyy, Oleksiy & Bodolica, Virginia, 2023. "ADHD symptoms of CEOs and business model innovation in the SME context," Technovation, Elsevier, vol. 128(C).
    8. Pankaj C. Patel, 2019. "Opportunity related absorptive capacity and entrepreneurial alertness," International Entrepreneurship and Management Journal, Springer, vol. 15(1), pages 63-73, March.
    9. Ali Sher & Saman Mazhar & Azhar Abbas & Muhammad Amjed Iqbal & Xiangmei Li, 2019. "Linking Entrepreneurial Skills and Opportunity Recognition with Improved Food Distribution in the Context of the CPEC: A Case of Pakistan," Sustainability, MDPI, vol. 11(7), pages 1-22, March.
    10. Shah, Sayed Kifayat & Zhongjun, Tang, 2021. "Elaborating on the consumer’s intention–behavior gap regarding 5G technology: The moderating role of the product market-creation ability," Technology in Society, Elsevier, vol. 66(C).
    11. Hamed Tajedin & Hamed Tajedin & Mohammad Keyhani, 2019. "A Theory of Digital Firm-Designed Markets: Defying Knowledge Constraints with Crowds and Marketplaces," Strategy Science, INFORMS, vol. 4(4), pages 323-342, December.
    12. Justin Paul & Philippe Hermel & Archana Srivatava, 2017. "Entrepreneurial intentions—theory and evidence from Asia, America, and Europe," Journal of International Entrepreneurship, Springer, vol. 15(3), pages 324-351, September.

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