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Opinion and Consensus Dynamics in Tourism Digital Ecosystems

In: Information and Communication Technologies in Tourism 2014

Author

Listed:
  • Rodolfo Baggio

    (Bocconi University)

  • Giacomo Del Chiappa

    (University of Sassari and CRENoS)

Abstract

A tourism destination is a social network with a group of interacting stakeholders jointly producing the experience that the travellers consume. The harmonisation and coordination of stakeholders’ views and the development of a consensus-based strategy are essential elements for destination competitiveness and growth. Despite that, there is still scarce research aimed at analysing the mechanisms through which consensus can be achieved and how such a process can be assessed and monitored. This paper aims at contributing to fill this gap applying a spectral analysis to three destination networks with the objective of analysing the mechanisms through which information flows across the connections that link the different stakeholders and those that rule the establishment of a common opinion. Contributions to the body of knowledge and managerial implications are discussed and suggestions for further research are given.

Suggested Citation

  • Rodolfo Baggio & Giacomo Del Chiappa, 2013. "Opinion and Consensus Dynamics in Tourism Digital Ecosystems," Springer Books, in: Zheng Xiang & Iis Tussyadiah (ed.), Information and Communication Technologies in Tourism 2014, edition 127, pages 327-338, Springer.
    • Handle: RePEc:spr:sprchp:978-3-319-03973-2_24
    DOI: 10.1007/978-3-319-03973-2_24
    as

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