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Case Study of simétrie: Navigating Sustainability and Economic Viability in the Australian Fashion Industry

In: The Palgrave Handbook of Sustainability in Fashion

Author

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  • Taylor Brydges

    (University of Technology Sydney, Institute for Sustainable Futures)

Abstract

The Australian fashion industry boasts a diverse landscape, blending international brands with independent fashion houses. The industry has distinctive heritage of crafting garments from natural materials such as wool, cotton, and leather. Whereas a number of Australian fashion brands have gone global in recent years, others are intentionally keeping their businesses small, local, and sustainable. Nevertheless, for independent creatives, striking a balance between environmental consciousness and economic sustainability poses a significant and ongoing challenge.

Suggested Citation

  • Taylor Brydges, 2024. "Case Study of simétrie: Navigating Sustainability and Economic Viability in the Australian Fashion Industry," Springer Books, in: Claudia E. Henninger & Panayiota Alevizou & Daniella Ryding & Helen Goworek (ed.), The Palgrave Handbook of Sustainability in Fashion, chapter 19, pages 251-254, Springer.
  • Handle: RePEc:spr:sprchp:978-3-031-69682-4_19
    DOI: 10.1007/978-3-031-69682-4_19
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