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Da Vittorio

In: The Evolution of Made in Italy

Author

Listed:
  • Vittoria Veronesi

    (Bocconi University)

  • Martina Schiavello

    (Bocconi University)

Abstract

A name, Vittorio, and a family which is a brand of excellence in the world of restaurant, catering and hospitality. A unique culinary style, alive and vital for 56 years, thanks to the intuition of the founder, Mr. Vittorio Cerea, and the business evolution made by his children, who, in recent years, have integrated tradition with modernity and innovation. The Cerea family businesses form a real gastronomic galaxy that is unique in the Italian panorama. In addition to restaurants, the business also concerns hospitality, events and ceremonies. But, also, a pastry shop and a pastry Lab; a gift line; and, last but not least, the catering service, with bistros, canteens and events, the pride of the Cerea, considered the kings of catering not only in Italy.

Suggested Citation

  • Vittoria Veronesi & Martina Schiavello, 2023. "Da Vittorio," Springer Books, in: The Evolution of Made in Italy, chapter 0, pages 99-108, Springer.
    • Handle: RePEc:spr:sprchp:978-3-031-15667-0_10
    DOI: 10.1007/978-3-031-15667-0_10
    as

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