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Strategizing and Positioning

In: Economic Microfoundations of Strategic Management

Author

Listed:
  • Kirsten Foss

    (Norwegian School of Economics)

  • Nicolai J. Foss

    (Copenhagen Business School)

Abstract

Much thinking in strategy about how firms should position themselves in their external environments have been based on ideas on market power rooted in industrial organization economics. These ideas implicitly make assumptions about the costs of contracting. Explicitly taking property right and transaction costs into account reveals new ways of maneuvering in the market place.

Suggested Citation

  • Kirsten Foss & Nicolai J. Foss, 2022. "Strategizing and Positioning," Springer Books, in: Economic Microfoundations of Strategic Management, chapter 0, pages 125-168, Springer.
  • Handle: RePEc:spr:sprchp:978-3-031-12910-0_6
    DOI: 10.1007/978-3-031-12910-0_6
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