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Harnessing Change in a Disruptive Environment: Case Studies in Media Management and Innovation

In: Media and Change Management

Author

Listed:
  • Jose Alberto García-Avilés

    (Miguel Hernández University)

Abstract

We examine news companies in which management has played a key role in the process of implementing innovations. Eight international case studies in media innovation were selected using a convenience sampling method. A retrospective study was designed to analyse the elements involved in the implementation of innovations. These case studies show that to identify innovation opportunities, managers should focus on product leadership, improving organisational competence, and satisfying users’ needs.

Suggested Citation

  • Jose Alberto García-Avilés, 2022. "Harnessing Change in a Disruptive Environment: Case Studies in Media Management and Innovation," Springer Books, in: Matthias Karmasin & Sandra Diehl & Isabell Koinig (ed.), Media and Change Management, chapter 0, pages 363-379, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-86680-8_20
    DOI: 10.1007/978-3-030-86680-8_20
    as

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