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Sustainable Enterprise DNA

In: Engines of Economic Prosperity

Author

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  • Mario Svigir

    (Policy and Foresight Advisory FMPFA)

Abstract

What is sustainable enterpriseSustainable enterprise? How we define it? Can we measure its’ existence and to what purpose? And what are broader implications of introducing sustainabilitySustainability DNA to an enterprise core and growth mechanism? What this process of internally instigated sustainable change means for its’: purpose, organization, mobilization of resources, usage of technologies, and how it affects its outcomes, goals, and finally profit making? Can we squeeze in sustainabilitySustainability DNA into any enterprise metabolism or architecture and reasonably expect that this new enterprise breed or better said hybrid would either survive or perish in current business and economic environment? Would this enterprise-level change on the other hand instigate sustainability-related changes to overall economic and business environment? Sustainable enterprise DNASustainable enterprise DNA is essential for bottom-up type of sustainable transition affecting overall markets and comprehensive of societies and economies.

Suggested Citation

  • Mario Svigir, 2021. "Sustainable Enterprise DNA," Springer Books, in: Meltem Ince-Yenilmez & Burak Darici (ed.), Engines of Economic Prosperity, chapter 0, pages 209-229, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-76088-5_12
    DOI: 10.1007/978-3-030-76088-5_12
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