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Design Thinking for Food Well-Being: An Adolescent Language Perspective

In: Design Thinking for Food Well-Being

Author

Listed:
  • Giulia Miniero

    (Franklin University Switzerland)

  • Marta Pizzetti

    (TBS Business School)

  • Angelo Baccelloni

    (University of Rome La Sapienza)

  • Francesco Ricotta

    (University of Rome La Sapienza)

Abstract

Adolescence is a transitional phase that spans from childhood to adulthood, during which physical and psychological mutations transform the individual. In this life stage, young consumers become more independent and start to take the first autonomous consumption decisions as a way of escaping from parental control. As a result, parents lose their primary influence on adolescents, who devote their attention to peers. Friends, then, become a source of inspiration in the consumption process, especially for those products that are publicly consumed or characterized by a strong symbolic meaning, including food (Story et al. 2002; Stanford University 2020). For these reasons, adolescence is an interesting context in which to explore how individuals build their future relationships with goods, services, and brands.

Suggested Citation

  • Giulia Miniero & Marta Pizzetti & Angelo Baccelloni & Francesco Ricotta, 2021. "Design Thinking for Food Well-Being: An Adolescent Language Perspective," Springer Books, in: Wided Batat (ed.), Design Thinking for Food Well-Being, edition 1, chapter 0, pages 137-152, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-54296-2_9
    DOI: 10.1007/978-3-030-54296-2_9
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