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How to Foster Older Adults Entrepreneurial Motivation: The Israeli Case

In: Handbook of Research on Elderly Entrepreneurship

Author

Listed:
  • Eli Gimmon

    (Tel-Hai College)

  • Ronit Yitshaki

    (Ariel University Center)

  • Shira Hantman

    (Tel-Hai College)

Abstract

Motivation of older adults toward entrepreneurship has been underexplored. Previous research points to diverse results relating to the effect of pull and push factors of motivation on older adults’ entrepreneurial intentions. In this chapter, we studied older adults’ motivation to become entrepreneurs and to what extent a tailor-made training program would enhance their motivation. We interviewed seven older adult entrepreneurs who participated in our tailor-made training program. Our findings indicate that the training program assist participants to construct entrepreneurial intentions, leverage their motivations, and foster entrepreneurial activity. Older adults’ motivation to become entrepreneurs is found to be associated with a mix of pull and push motivations with focus on pull factors such as a desire to fulfill a dream, a desire to be independent, a challenge and a desire to extend professional capabilities, and staying active. This study makes both a theoretical contribution and hands-on implications regarding the important benefits of training programs designed to enhance older adults’ entrepreneurial motivation.

Suggested Citation

  • Eli Gimmon & Ronit Yitshaki & Shira Hantman, 2019. "How to Foster Older Adults Entrepreneurial Motivation: The Israeli Case," Springer Books, in: Adnane Maâlaoui (ed.), Handbook of Research on Elderly Entrepreneurship, pages 211-226, Springer.
    • Handle: RePEc:spr:sprchp:978-3-030-13334-4_13
    DOI: 10.1007/978-3-030-13334-4_13
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