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Embrace Your Digital Journey with New Confidence

In: Demystifying Digital Transformation

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  • Attul Sehgal

Abstract

As we wrap up this journey, it's clear that the challenge for non-technical business owners to be more effective is not straightforward. We have all had to, including myself, unravel the confusion created by the flood of technology hype, lack of alignment of business outcomes to technology, people stubbornly trapped in old ways of working, and the obsession with “shiny toy gadget syndrome to produce successful digital solutions – so don’t think you are alone.

Suggested Citation

  • Attul Sehgal, 2024. "Embrace Your Digital Journey with New Confidence," Springer Books, in: Demystifying Digital Transformation, chapter 0, pages 385-390, Springer.
    • Handle: RePEc:spr:sprchp:978-1-4842-9499-4_10
    DOI: 10.1007/978-1-4842-9499-4_10
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