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Case Study Part II

In: Data Science and Analytics for SMEs

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  • Afolabi Ibukun Tolulope

Abstract

In this chapter, we will conclude the case study used for the illustration of a typical business analytics consulting for an SME by presenting the details of the engagement phase for the case study in question. The post-engagement phase is left out as the implementation of the recommendations is determined by the systems and procedures of the business. It is important to note that the consulting steps can be customized for any business (particularly small businesses). The whole steps described in Chapters 9 and 10 have been made simple for understanding, though in real-life business applications, there might be a need to iterate the process until satisfactory results have been obtained. This is because you constantly need to incorporate feedback from the stakeholders and domain experts.

Suggested Citation

  • Afolabi Ibukun Tolulope, 2022. "Case Study Part II," Springer Books, in: Data Science and Analytics for SMEs, chapter 0, pages 283-321, Springer.
    • Handle: RePEc:spr:sprchp:978-1-4842-8670-8_10
    DOI: 10.1007/978-1-4842-8670-8_10
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