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Leveraging Information Systems for Enhanced Product Innovation

In: Handbook of Strategic e-Business Management

Author

Listed:
  • Gordon Burtch

    (Carlson School of Management, University of Minnesota)

  • C. Anthony Benedetto

    (Fox School of Business, Temple University)

  • Susan M. Mudambi

    (Fox School of Business, Temple University)

Abstract

While firms have become more tech savvy, the leveraging of information systems for product innovation remains a challenge to firms, from large multinationals to the smallest start-ups. Successful practices vary, but one commonality is experimentation. As a result, firms are trying out a range of digital initiatives. This study explores three important methods by which firms are using information systems to improve the process of product innovation or new product development. These include: “listening in” to social media, crowd-funding, and virtual product teams.

Suggested Citation

  • Gordon Burtch & C. Anthony Benedetto & Susan M. Mudambi, 2014. "Leveraging Information Systems for Enhanced Product Innovation," Progress in IS, in: Francisco J. Martínez-López (ed.), Handbook of Strategic e-Business Management, edition 127, pages 211-216, Springer.
    • Handle: RePEc:spr:prochp:978-3-642-39747-9_9
    DOI: 10.1007/978-3-642-39747-9_9
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    Cited by:

    1. Alexander Simons & Lena Franziska Kaiser & Jan Brocke, 2019. "Enterprise Crowdfunding: Foundations, Applications, and Research Findings," Business & Information Systems Engineering: The International Journal of WIRTSCHAFTSINFORMATIK, Springer;Gesellschaft für Informatik e.V. (GI), vol. 61(1), pages 113-121, February.
    2. Lynda Y. de la Viña & Stephanie Lee Black, 2018. "US Equity Crowdfunding: A Review of Current Legislation and A Conceptual Model of the Implications for Equity Funding," Journal of Entrepreneurship and Innovation in Emerging Economies, Entrepreneurship Development Institute of India, vol. 27(1), pages 83-110, March.

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