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Big Data in Restaurant Management: Unsupervised Modelling of Ticket Data and Environmental Variables for Sales Forecasting

In: Tourism and ICTs: Advances in Data Science, Artificial Intelligence and Sustainability

Author

Listed:
  • Ismael Gómez-Talal

    (Rey Juan Carlos University)

  • Lydia González-Serrano

    (Rey Juan Carlos University)

  • Pilar Talón-Ballestero

    (Rey Juan Carlos University)

  • José Luis Rojo-Álvarez

    (Rey Juan Carlos University)

Abstract

Revenue Management (RM) is one of the challenges facing the restaurant industry, mainly due to the lack of technology in this sector and the lack of data. Forecasting is the most valuable input of RM. For this reason, the main objective of this research is the proposal of a sales forecasting model based on the data provided by the tickets of a restaurant to extract information that allows the correct management of price and capacity. A system based on an unsupervised Machine Learning (ML) model was implemented to analyze the information and visualize the relationships between dishes and temperatures. The developed system uses unsupervised ML techniques, such as multicomponent analysis and bootstrap sampling, to identify and visualize statistically relevant relationships between data. This study provides a simple and understandable solution to improve management and maximize profits to support restaurant managers’ decision-making.

Suggested Citation

  • Ismael Gómez-Talal & Lydia González-Serrano & Pilar Talón-Ballestero & José Luis Rojo-Álvarez, 2024. "Big Data in Restaurant Management: Unsupervised Modelling of Ticket Data and Environmental Variables for Sales Forecasting," Springer Proceedings in Business and Economics, in: Antonio J. Guevara Plaza & Alfonso Cerezo Medina & Enrique Navarro Jurado (ed.), Tourism and ICTs: Advances in Data Science, Artificial Intelligence and Sustainability, pages 159-168, Springer.
    • Handle: RePEc:spr:prbchp:978-3-031-52607-7_15
    DOI: 10.1007/978-3-031-52607-7_15
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