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Factors Influencing the Tourists’ Length of Stay in Romanian Mountain Areas: Case Study of 4* Hotels in Poiana Brasov Resort

In: Sustainable Approaches and Business Challenges in Times of Crisis

Author

Listed:
  • Oana Ruxandra Bode

    (Babeș-Bolyai University)

  • Ioan Cristian Chifu

    (Babeș-Bolyai University)

  • Adina Letiția Negrușa

    (Babeș-Bolyai University)

Abstract

Alongside the seaside resorts, mountain resorts are among the main favorite tourist destinations in Romania. The purposes for choosing a specific hotel in a mountain resort are influenced by the visit’s purpose: sports attractions, picturesque beauty, cultural heritage, or recreational tourism. The length of stay (LOS) of a visitor has great significance for any touristic location in a mountain area as highlights revenue levels collected and consumption, regardless of the intention of visit. The primary objective of the current study is to determine how the average duration of stay of visitors to Poiana Brasov Mountain resort for full-service hotels is influenced by their nationality and tourist type. The aim of the present paper is related to three specific objectives. First, it establishes the typical duration of stay for the full-service hotels in the most well-known Romanian Mountain resort, Poiana Brasov. Secondly, it summarily investigates the proportion to which the tourists’ nationality and typology determine the tourists’ average length of stay in this mountain touristic destination. Lastly, it investigates how much the winter months and the seasons of the year affect the typical duration of stay. In light of the major objectives of the current article, the investigated population consists of domestic and international travelers who have selected Poiana Brasov Mountain resort as their vacation destination and have taken use of hotel amenities. Data collection was fulfilled using the Booking.com site.

Suggested Citation

  • Oana Ruxandra Bode & Ioan Cristian Chifu & Adina Letiția Negrușa, 2024. "Factors Influencing the Tourists’ Length of Stay in Romanian Mountain Areas: Case Study of 4* Hotels in Poiana Brasov Resort," Springer Proceedings in Business and Economics, in: Adina Letiția Negrușa & Monica Maria Coroş (ed.), Sustainable Approaches and Business Challenges in Times of Crisis, chapter 0, pages 187-201, Springer.
    • Handle: RePEc:spr:prbchp:978-3-031-48288-5_11
    DOI: 10.1007/978-3-031-48288-5_11
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