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Receptivity of Eastern and Southern African English-Speaking Countries’ Executives to Use, Diffuse and Adopt Humanitarian Logistics Digital Business Ecosystem

In: State of the Art in Partial Least Squares Structural Equation Modeling (PLS-SEM)

Author

Listed:
  • Benjamin Ohene Kwapong Baffoe

    (Institute of Logistics Science and Engineering, Shanghai Maritime University, Pudong District)

  • Wenping Luo

    (School of Economics & Management, Shanghai Maritime University, Pudong District)

Abstract

Sustainability between humanitarian organisations and business logistics companies is of critical importance to the success of their operations in Eastern and Southern African (ESA) countries. In this chapter, technology of diffusion and adoption theories are employed to ascertain the propensity of executives to use, diffuse and adopt humanitarian logistics digital business ecosystem for their future operation. Using partial least squares structural equation modelling (PLS-SEM), essential factors and indicators are identified. The important–performance measurement analysis (IPMA) is also employed to aid managers on factors to improve. Implications, limitations and future research direction are also proposed.

Suggested Citation

  • Benjamin Ohene Kwapong Baffoe & Wenping Luo, 2023. "Receptivity of Eastern and Southern African English-Speaking Countries’ Executives to Use, Diffuse and Adopt Humanitarian Logistics Digital Business Ecosystem," Springer Proceedings in Business and Economics, in: Lăcrămioara Radomir & Raluca Ciornea & Huiwen Wang & Yide Liu & Christian M. Ringle & Marko Sarstedt (ed.), State of the Art in Partial Least Squares Structural Equation Modeling (PLS-SEM), pages 557-588, Springer.
  • Handle: RePEc:spr:prbchp:978-3-031-34589-0_40
    DOI: 10.1007/978-3-031-34589-0_40
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