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A Conceptual Framework for Applying Social Signal Processing to Neuro-Tourism

In: Tourism, Travel, and Hospitality in a Smart and Sustainable World

Author

Listed:
  • Evgenia Gkintoni

    (University of Patras)

  • Garefalea Kakoleres

    (University of Patras)

  • Giorgos Telonis

    (University of Patras)

  • Constantinos Halkiopoulos

    (University of Patras)

  • Basilis Boutsinas

    (University of Patras)

Abstract

Social Signal Processing is a new research field aiming at providing computers with the ability to understand human social signals, i.e., (dis)agreement, amusement, etc. Social signals are manifested through an array of nonverbal behavioral cues, such as gestures, postures. Neuro-tourism is an idea that combines the fields of Neuroscience and Tourism. Neuroscience, marketing, and computing methods like as Electroencephalography (EEG), Analysis of Physiological Responses, Virtual and Augmented Reality, and Eye-tracking, among others, enable us to monitor tourists’ emotions, decision-making processes, and behavior. We claim that neuro-tourism in combination with Social Signal Processing Techniques, more efficiently explores the tourists’ behaviors/preferences when they are browsing webpages or even when they are traveling. In this paper, we propose a Conceptual Framework for applying Social Signal Processing to Neuro-Tourism. The proposed Conceptual Framework takes into consideration various application areas within Tourism field and constitutes a roadmap of analyzing/exploiting social signals produced during social interactions or human–computer interactions.

Suggested Citation

  • Evgenia Gkintoni & Garefalea Kakoleres & Giorgos Telonis & Constantinos Halkiopoulos & Basilis Boutsinas, 2023. "A Conceptual Framework for Applying Social Signal Processing to Neuro-Tourism," Springer Proceedings in Business and Economics, in: Vicky Katsoni (ed.), Tourism, Travel, and Hospitality in a Smart and Sustainable World, pages 323-335, Springer.
    • Handle: RePEc:spr:prbchp:978-3-031-26829-8_20
    DOI: 10.1007/978-3-031-26829-8_20
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    More about this item

    Keywords

    Neuro-tourism; Social signal processing; Neuropsychology; Neuroscience; Tourism industry;
    All these keywords.

    JEL classification:

    • D91 - Microeconomics - - Micro-Based Behavioral Economics - - - Role and Effects of Psychological, Emotional, Social, and Cognitive Factors on Decision Making
    • Z32 - Other Special Topics - - Tourism Economics - - - Tourism and Development
    • O32 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - Management of Technological Innovation and R&D
    • I12 - Health, Education, and Welfare - - Health - - - Health Behavior
    • I31 - Health, Education, and Welfare - - Welfare, Well-Being, and Poverty - - - General Welfare, Well-Being
    • C80 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs - - - General

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