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How Women’s Engagement with Instagram Posts that Use Edited Images Impacts Their Self-Esteem and Body Perception

In: Information Systems and Neuroscience

Author

Listed:
  • Angelika Uta Kensy Tziatziou

    (Copenhagen Business School)

  • Rob Gleasure

    (Copenhagen Business School)

Abstract

Existing studies have reported on the potentially harmful effect of Instagram for women’s self esteem and body perception. This study investigates the differences when women browse Instagram posts with images that have been edited to look more conventionally attractive, and posts that include unedited images. Preliminary results from an online experiment (n = 400) suggest that women who view edited images have lower self esteem and higher body image concerns, but only if those women choose to “like” the posts. We describe an ongoing follow-up laboratory study that uses EEG, alongside eye-tracking and galvanic skin response, to analyze the psychological and physiological effects when women view these two types of posts.

Suggested Citation

  • Angelika Uta Kensy Tziatziou & Rob Gleasure, 2025. "How Women’s Engagement with Instagram Posts that Use Edited Images Impacts Their Self-Esteem and Body Perception," Lecture Notes in Information Systems and Organization, in: Fred D. Davis & René Riedl & Jan vom Brocke & Pierre-Majorique Léger & Adriane B. Randolph & Gernot (ed.), Information Systems and Neuroscience, pages 367-373, Springer.
    • Handle: RePEc:spr:lnichp:978-3-031-71385-9_32
    DOI: 10.1007/978-3-031-71385-9_32
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