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Retweeting in the Age of Fake News - A Cognitive Style Perspective

In: Exploring Innovation in a Digital World

Author

Listed:
  • Maximilian Haug

    (Neu-Ulm University of Applied Sciences)

  • Heiko Gewald

    (Neu-Ulm University of Applied Sciences)

  • Philipp Brune

    (Neu-Ulm University of Applied Sciences)

Abstract

Twitter is not only used to stay connected to a specific group of people or friends, but emerges as a platform to spread news. Celebrities, institutions and news outlets increasingly tweet information which they deem as worthy. However, independent users are also able to share various information, which makes it increasingly hard to distinguish which information is credible. In this research we attempt to gather an overview about Twitter users’ attitude towards news sharing on Twitter and how credible they find information provided on Twitter. Drawing on the elaboration likelihood model, we operationalized the elaboration likelihood with the default cognitive style of the users. Surprisingly, the results show that people with a more rational cognitive style prefer Twitter as a news source.

Suggested Citation

  • Maximilian Haug & Heiko Gewald & Philipp Brune, 2021. "Retweeting in the Age of Fake News - A Cognitive Style Perspective," Lecture Notes in Information Systems and Organization, in: Federica Ceci & Andrea Prencipe & Paolo Spagnoletti (ed.), Exploring Innovation in a Digital World, pages 235-248, Springer.
    • Handle: RePEc:spr:lnichp:978-3-030-87842-9_16
    DOI: 10.1007/978-3-030-87842-9_16
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