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Value Modeling for Digital Platform

In: Digital Transformation and New Challenges

Author

Listed:
  • Dinara Sadykova

    (Financial University Under the Government of the Russian Federation)

  • Ekaterina Pylaeva

    (National Research University Higher School of Economics)

  • Evgeny Zaramenskikh

    (National Research University Higher School of Economics)

Abstract

The research considers the problem of business and IT languages difference while innovations implementation. That is why business and IT alignment plays a key role in digital transformation, brought value to organization’s stakeholders. The paper deals with value modeling approach for network enterprise as a platform, which allows to create value for network enterprise. The paper is built in according to Design Science method. The most famous approaches to integration of different business models are considered in the paper. The developed approach is based on integration of Value Proposition Canvas and Value Delivery Modeling Language (VDML) and afterwards transforming them into the modeling language of the enterprise architecture ArchiMate. The approach allows to connect business strategy and value creation process in terms of Enterprise Architecture. Moreover, the approach was applied in real estate sales company as an owner of digital platform. Transformation to the network enterprise allows to create new services, which will bring value both for its clients and partners.

Suggested Citation

  • Dinara Sadykova & Ekaterina Pylaeva & Evgeny Zaramenskikh, 2021. "Value Modeling for Digital Platform," Lecture Notes in Information Systems and Organization, in: Evgeny Zaramenskikh & Alena Fedorova (ed.), Digital Transformation and New Challenges, pages 83-94, Springer.
    • Handle: RePEc:spr:lnichp:978-3-030-71397-3_7
    DOI: 10.1007/978-3-030-71397-3_7
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