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Verbal Decision Analysis

In: Multiple Criteria Decision Analysis

Author

Listed:
  • Helen Moshkovich

    (The University of Montevallo)

  • Alexander Mechitov

    (The University of Montevallo)

  • David Olson

    (University of Nebraska, Lincoln)

Abstract

Verbal Decision Analysis is a new methodological approach for the construction of decision methods with multiple criteria. The approach is based on cognitive psychology, applied mathematics, and computer science. Problems of eliciting exact quantitative estimations from the decision makers may be overcome by using preferential information from the decision makers in the ordinal form (e.g., “more preferable”, “less preferable”,…). This type of judgments is known to be much more stable and consistent. Ways of how to obtain and use ordinal judgments for alternatives’ evaluation on multiple criteria are discussed. The family of decision methods based on the approach is described.

Suggested Citation

  • Helen Moshkovich & Alexander Mechitov & David Olson, 2016. "Verbal Decision Analysis," International Series in Operations Research & Management Science, in: Salvatore Greco & Matthias Ehrgott & José Rui Figueira (ed.), Multiple Criteria Decision Analysis, edition 2, chapter 0, pages 605-636, Springer.
    • Handle: RePEc:spr:isochp:978-1-4939-3094-4_15
    DOI: 10.1007/978-1-4939-3094-4_15
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    Cited by:

    1. Zsuzsanna Katalin Szabo & Zsombor Szádoczki & Sándor Bozóki & Gabriela C. Stănciulescu & Dalma Szabo, 2021. "An Analytic Hierarchy Process Approach for Prioritisation of Strategic Objectives of Sustainable Development," Sustainability, MDPI, vol. 13(4), pages 1-26, February.
    2. Figueira, José Rui & Oliveira, Henrique M. & Serro, Ana Paula & Colaço, Rogério & Froes, Filipe & Robalo Cordeiro, Carlos & Diniz, António & Guimarães, Miguel, 2023. "A multiple criteria approach for building a pandemic impact assessment composite indicator: The case of COVID-19 in Portugal," European Journal of Operational Research, Elsevier, vol. 309(2), pages 795-818.

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