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Technology Roadmap: Google’s Eco-friendly Mobile Phones

In: Infrastructure and Technology Management

Author

Listed:
  • Xuran Dai

    (Portland State University)

  • Tugrul U. Daim

    (Portland State University)

Abstract

By the increased use of smartphone on day-to-day life, there is a huge impact on the environment because of the non-environmentally friendly production process, carbon emission, the use of toxic material, recycled process, and e-waste. For the success of making an eco-friendly phone, this paper helps in enlightening the need for technology developments and constructing the roadmap for the pioneer of eco-friendly phone. This paper first uses SWOT as a tool to analyze Google’s internal and external issues, and then a list of 9 market drivers and 14 product features are presented and used to develop the driver-product feature rankings. According to the ranking, technology benchmarking and resource allocation are presented. A final technology roadmap of developing a Google eco-friendly phone of the three timelines is provided at the end.

Suggested Citation

  • Xuran Dai & Tugrul U. Daim, 2018. "Technology Roadmap: Google’s Eco-friendly Mobile Phones," Innovation, Technology, and Knowledge Management, in: Tugrul U. Daim & Leong Chan & Judith Estep (ed.), Infrastructure and Technology Management, chapter 0, pages 415-436, Springer.
    • Handle: RePEc:spr:innchp:978-3-319-68987-6_14
    DOI: 10.1007/978-3-319-68987-6_14
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