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Total Incomprehension: Why Entrepreneurs from Europe Do Not Understand China: And It Is Getting Worse

In: The Clash of Entrepreneurial Cultures?

Author

Listed:
  • Ulrich Bauer

    (Hochschule Kempten–University of Applied Sciences)

Abstract

After considering possible sources for the analysis, it is shown how Western thinking has globalized itself through colonialism, and is now regarded by Westerners as “global normality.” In China, this is seen completely differently. Next, the long-term Chinese strategy to achieve technological world domination is described alongside hard and arbitrary Chinese interventions in their economy, the lack of a rule of law, and the increasing technical and economic detachment from the Western world (decoupling). In this context, entrepreneurs are now mainly needed as “useful idiots” (Lenin) to build and secure Chinese independence and later supremacy. Finally, attention is drawn to the mostly inadequate training courses for entrepreneurs that instead of tough challenges prefer to give gentle references to a culture that has already passed.

Suggested Citation

  • Ulrich Bauer, 2022. "Total Incomprehension: Why Entrepreneurs from Europe Do Not Understand China: And It Is Getting Worse," FGF Studies in Small Business and Entrepreneurship, in: Harald Pechlaner & Hannes Thees & Wei Manske-Wang (ed.), The Clash of Entrepreneurial Cultures?, pages 35-48, Springer.
    • Handle: RePEc:spr:fgfchp:978-3-030-97050-5_4
    DOI: 10.1007/978-3-030-97050-5_4
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