IDEAS home Printed from https://ideas.repec.org/h/spr/eurchp/978-3-031-85312-8_3.html
   My bibliography  Save this book chapter

Innovative Digital Services in Cultural Tourism: The Value and Potential of Virtual Museums

Author

Listed:
  • Tamara Floričić

    (Juraj Dobrila University of Pula)

  • Martina Težak

    (Juraj Dobrila University of Pula)

Abstract

The aim of the research is to determine the level of interest in visits to virtual museums, the reasons for visiting such museums, to compare them to traditional museums and to explore tourism potential. An attempt was also made to explore in what way virtual exhibitions should be structured and what they should offer, as well as what would be the price of entrance tickets. The purpose of this research is to actually compare physical and virtual visits to museums and to try to establish whether virtual visits could in some way replace physical visits or whether they are considered as a mere supplement and an additional offer content. The results were processed using scientific methodology including statistical indicators and qualitative methods of descriptive analysis, systematisation, generalisation, metasearch and creative thinking techniques. The knowledge generated by the research results points out that virtual museums have not been sufficiently recognised or valorised by Croatian visitors and potential tourists. Namely, many respondents believe that the intention of creating virtual museums is a replacement for a physical experience and that their success fails. This represents a platform for the development of education and strategic marketing of cultural institutions and points to the need for future research.

Suggested Citation

  • Tamara Floričić & Martina Težak, 2025. "Innovative Digital Services in Cultural Tourism: The Value and Potential of Virtual Museums," Eurasian Studies in Business and Economics,, Springer.
    • Handle: RePEc:spr:eurchp:978-3-031-85312-8_3
    DOI: 10.1007/978-3-031-85312-8_3
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:spr:eurchp:978-3-031-85312-8_3. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.springer.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.