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Technological Innovation and Performance Measurement in the Sport Sector

In: Business Advancement through Technology Volume II

Author

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  • Mario Nicoliello

    (University of Genoa)

Abstract

Technological innovation is playing an important role in the field of sports performance measurement. This chapter intends to analyse the impact of innovation in measuring the sports performance of athletes, presenting the concrete case of Omega, the Swiss company that offers timing and measurement services at the Olympic Games. Using the framework of the Innovation Theory, the chapter will illustrate the consequences of the new technological systems both on the technical gesture of the athletes and on the communication language of the sporting event. The research shows that technology can be a driving force both in improving the performance of athletes and in disseminating the sporting event to an ever-increasing audience of users.

Suggested Citation

  • Mario Nicoliello, 2022. "Technological Innovation and Performance Measurement in the Sport Sector," Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business, in: Alkis Thrassou & Demetris Vrontis & Leonidas Efthymiou & Yaakov Weber & S. M. Riad Shams & Evangelos (ed.), Business Advancement through Technology Volume II, chapter 9, pages 183-200, Palgrave Macmillan.
    • Handle: RePEc:pal:pscchp:978-3-031-07765-4_9
    DOI: 10.1007/978-3-031-07765-4_9
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