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Service Quality in an International Cash Management Environment

In: Global Cash Management in Europe

Author

Listed:
  • Gunnar Senum
  • David F. Birks

Abstract

In Chapter 10, it was contended that, as the cash manager works in specific cultural and industrial contexts, service quality should reflect these conditions, rather than relying on generalised definitions of service quality taken from other industries or situations. It showed that the measurements of service quality in GlobalCash-Europe96, plus the follow-up interviews, went a long way towards reflecting these conditions.

Suggested Citation

  • Gunnar Senum & David F. Birks, 1998. "Service Quality in an International Cash Management Environment," Palgrave Macmillan Books, in: David F. Birks (ed.), Global Cash Management in Europe, chapter 11, pages 206-223, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-349-14662-8_11
    DOI: 10.1007/978-1-349-14662-8_11
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