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Some Reflections and Implications

In: Beyond the Business Plan

Author

Listed:
  • Simon Bridge

    (University of Ulster)

  • Cecilia Hegarty

    (PLATO EBR)

Abstract

This book does not present a choice between planning and not planning. Nor does it say that new venture explorers should never plan. What it does suggest is that for many people who are starting new enterprises, planning in the form of the traditional business plan is not appropriate. It also suggests that, because new ventures have a lot in common with exploration, they would be helped by a set of new venture exploration principles.

Suggested Citation

  • Simon Bridge & Cecilia Hegarty, 2013. "Some Reflections and Implications," Palgrave Macmillan Books, in: Beyond the Business Plan, chapter 21, pages 193-206, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-33287-5_21
    DOI: 10.1057/9781137332875_21
    as

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