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International Accreditation of Business Schools in Emerging Markets: A Study of FGV-EAESP and Insper in Brazil

In: Innovation in Business Education in Emerging Markets

Author

Listed:
  • Eric Ford Travis

    (Universidade Federal do Paraná in Curitiba)

Abstract

The globalization of the world economy has had a direct effect on higher education (Canals, 2009; Nerad, 2010). Not only have more companies and organizations from Japan, Europe, Canada and the USA penetrated into the rest of the world, but companies and organiza- tions from the developing countries, especially the emerging markets of Brazil, Russia, India and China (the BRICs), have also become inter- nationalized and compete in global markets. Thus business schools at Institutes of Higher Education (IHEs) worldwide must provide students not only with traditional management skills but also with management skills and perspectives that are relevant to the BRICs and other more pluralistic and multicultural realities (Scott-Kennel and Salmi, 2008; Canen and Canen, 2011; Wallerstein, 2000, pp. 432 33). They must develop strategies both to offer quality education and to compete with other institutes, including strategies involving marketing (Hemsley- Brown and Oplatka, 2006), geographic diversification, and strategic international alliances (Iniguez de Onzono and Carmona, 2007).

Suggested Citation

  • Eric Ford Travis, 2013. "International Accreditation of Business Schools in Emerging Markets: A Study of FGV-EAESP and Insper in Brazil," Palgrave Macmillan Books, in: Ilan Alon & Victoria Jones & John R. McIntyre (ed.), Innovation in Business Education in Emerging Markets, chapter 8, pages 125-147, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-29296-4_9
    DOI: 10.1057/9781137292964_9
    as

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