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Limit No. 2: BRICs and the Silent Power of Ideas

In: Globalization and the BRICs

Author

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  • Francesca Beausang

    (4CAST)

Abstract

Many of us are old enough to remember America’s ignominious scramble out of Saigon in 1975 and the way Japanese factories drove Western rivals out of business in the 1980s. Even more of us now have the sense that everything we buy is made in China. Yet it is also obvious that in the last hundred years or so Westerners have shipped armies to Asia, not the other way around. East Asian governments have struggled with Western capitalist and Communist theories, but no Western governments have tried to rule on Confucian or Daoist lines. Easterners often communicate across linguistic barriers in English; Europeans rarely do so in Mandarin or Japanese (p. 11 of the Ian Morris theories, Why the West Rules for Now, London, Prfile Books, 2010).

Suggested Citation

  • Francesca Beausang, 2012. "Limit No. 2: BRICs and the Silent Power of Ideas," Palgrave Macmillan Books, in: Globalization and the BRICs, chapter 5, pages 138-169, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-27160-0_6
    DOI: 10.1057/9781137271600_6
    as

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