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Internationalization, Innovativeness, and Proactive Environmental Strategy among Small and Medium Enterprises

In: Cross-Sector Leadership for the Green Economy

Author

Listed:
  • Javier Aguilera-Caracuel

    (Management Department of the University of Granada)

  • M. Ángeles Escudero-Torres

    (Management Department of the University of Granada)

  • Eulogio Cordón-Pozo

    (Management Department of the University of Granada)

  • Nuria Esther Hurtado-Torres

    (Management Department of the University of Granada)

Abstract

To date, technological innovations in some industries have resulted in significantly reduced emissions and increased shares of nonfossil fuels in energy production (Kivimaa, 2008). Nevertheless, several environmental challenges persist related to climate change, biodiversity, and chemicals dispersed through consumer products. Green innovation can be defined as hardware or software innovation that is related to green products or processes, including the innovation in technologies that are involved in energy saving, pollution prevention, waste recycling, green product designs, and corporate environmental management (Chen, Lai, & Wen, 2006; Shrivastava, 1995). This type of innovation involves the recognition by firms that environmental problems arise from the development, manufacture, distribution, and consumption of their products and services. Furthermore, green innovation requires the integration of environmental issues into the firm’s strategic planning process (Banerjee, 2002).

Suggested Citation

  • Javier Aguilera-Caracuel & M. Ángeles Escudero-Torres & Eulogio Cordón-Pozo & Nuria Esther Hurtado-Torres, 2011. "Internationalization, Innovativeness, and Proactive Environmental Strategy among Small and Medium Enterprises," Palgrave Macmillan Books, in: Alfred Marcus & Paul Shrivastava & Sanjay Sharma & Stefano Pogutz (ed.), Cross-Sector Leadership for the Green Economy, chapter 0, pages 241-260, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-1-137-01589-1_13
    DOI: 10.1057/9781137015891_13
    as

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