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Model of Transition Behavior

In: Strategic Management

Author

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  • H. Igor Ansoff

Abstract

In earlier chapters we have identified five levels of strategic behavior: stable, reactive, anticipating, exploring, and creative. In the preceding chapter we identified three modes of behavior within or across these levels: 1. In budgeting behavior an ESO confines itself to progressive non-dramatic changes in the allocation and size of its budgets. 2. In strategically adaptive behavior an ESO may make dramatic reallocation and expansions/contractions of the budgets, as well as incremental changes in products, markets, technology, or in its managerial capability, or in logistic capability. But all of the changes are consistent with the historical culture of the ESO. 3. In strategically discontinuous behavior an ESO makes a shift in the strategic thrust, or in the strategic action potential, or both. The behavior is discontinuous, contrary to the norms of the historical culture of the ESO.

Suggested Citation

  • H. Igor Ansoff, 2007. "Model of Transition Behavior," Palgrave Macmillan Books, in: Strategic Management, edition 0, chapter 12, pages 204-223, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-59060-1_13
    DOI: 10.1057/9780230590601_13
    as

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