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The expansion of personal freedom

In: Business Creativity

Author

Listed:
  • Arthur Gogatz
  • Reuben Mondejar

Abstract

With no more invisible barriers to the worry about, we are now free to look at the world around us with unbiased eyes. Try it. Start to make a “why can’t it be this way” list, things that you’ve grown used to that could in fact be different. It’s not important that your list be practical, or marketable. Try keeping a wish list of things you believe should be different, much like a child does when they ask why something doesn’t exist. Why doesn’t a certain restaurant deliver? Why don’t they make that style of clothes for men? Add to it. Keep it going. Why can’t something be different? Why does it have to be the way it is? “Why can’t” are two little words, yet words which regularly pass the lips only of children and childlike adults.

Suggested Citation

  • Arthur Gogatz & Reuben Mondejar, 2005. "The expansion of personal freedom," Palgrave Macmillan Books, in: Business Creativity, chapter 0, pages 258-268, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-51026-5_16
    DOI: 10.1057/9780230510265_16
    as

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