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Extending the Perspective: Small and Medium-sized Enterprises as Competitors and Network Partners of MNCs

In: Challenges for European Management in a Global Context — Experiences from Britain and Germany

Author

Listed:
  • Martin Brussig
  • Lutz Gerlach

Abstract

Multinational corporations (MNCs) are in a division of labour with small and medium-sized enterprises (SMEs): on the one hand, globalizing SMEs are increasingly becoming competitors of the MNCs, and on the other hand, they are also network partners for MNCs. For a better understanding of the strategies of MNCs, a closer look on their relationship with globalizing SMEs is required; this is the focus of our paper. Our investigation pertains to the German national business system with its consensual style of capitalism, but some of the results might well serve as hypotheses for other varieties of capitalism as well.

Suggested Citation

  • Martin Brussig & Lutz Gerlach, 2002. "Extending the Perspective: Small and Medium-sized Enterprises as Competitors and Network Partners of MNCs," Palgrave Macmillan Books, in: Mike Geppert & Dirk Matten & Karen Williams (ed.), Challenges for European Management in a Global Context — Experiences from Britain and Germany, chapter 5, pages 119-139, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-51018-0_6
    DOI: 10.1057/9780230510180_6
    as

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