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UK Case Study: The Benefits of Going Digital

In: E-Shock 2020

Author

Listed:
  • Michael Kare-Silver

Abstract

It’s exciting to think and speculate about our future world, but there’s hard work to be done to get there. What we do know is that there’s an amazing and world-wide platform that has already been established, and in a very short amount of time. A recent BCG/Google study looked at how the global internet economy was developing and considered its potential. It used the UK as an example because it is in some ways the most developed in the world.

Suggested Citation

  • Michael Kare-Silver, 2011. "UK Case Study: The Benefits of Going Digital," Palgrave Macmillan Books, in: E-Shock 2020, chapter 16, pages 142-146, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-34336-8_16
    DOI: 10.1057/9780230343368_16
    as

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