IDEAS home Printed from https://ideas.repec.org/h/pal/palchp/978-0-230-28654-2_6.html
   My bibliography  Save this book chapter

M&A in Mobile Telephony: Industry Dynamics

In: Acquisition Strategies in European Emerging Markets

Author

Listed:
  • Jamie Anderson

    (European School of Management and Technology)

  • Zoltán Antal-Mokos

    (European School of Management and Technology)

Abstract

The European mobile telecommunications industry has evolved rapidly over the past decade (Gruber, 1999; Sabat, 2002). From a niche service targeted at business users and wealthy individuals, mobile voice has become a mass market proposition with penetration rates in many markets exceeding 90 per cent. Mobile Network Operators (MNOs) have evolved from offering basic voice connectivity to data (Short Message Service (SMS) and Multimedia Messaging Services (MMS)), and multimedia. The industry has been through a transition, focusing initially on network rollout, quality of connectivity and customer acquisition towards customer retention and segmentation, operational efficiency and diversification into increasingly sophisticated service provisioning. More recently, some operators have moved to complement ‘traditional’ mobile network connectivity (Global System for Mobile Communications (GSM) and Universal Mobile Telecommunications System (UMTS)) with fixed network propositions such as Wireless Fidelity (WiFi) and voice over Internet protocol (VoIP).

Suggested Citation

  • Jamie Anderson & Zoltán Antal-Mokos, 2007. "M&A in Mobile Telephony: Industry Dynamics," Palgrave Macmillan Books, in: Klaus E. Meyer & Saul Estrin (ed.), Acquisition Strategies in European Emerging Markets, chapter 6, pages 72-83, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-28654-2_6
    DOI: 10.1057/9780230286542_6
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:pal:palchp:978-0-230-28654-2_6. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Sonal Shukla or Springer Nature Abstracting and Indexing (email available below). General contact details of provider: http://www.palgrave.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.