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The future of fine arts — according to public opinion

In: The Golden Crossroads

Author

Listed:
  • Marco Bevolo

Abstract

So far, we have followed a path of 35 “findings” as derived from qualitative research, structured interviews with thought leaders, and movers and shakers in the world of fine arts. The purpose of this has been to gain insight and inspiration from the creative and cultural sectors for the benefit of business leaders and brand marketers, including market research professionals.

Suggested Citation

  • Marco Bevolo, 2010. "The future of fine arts — according to public opinion," Palgrave Macmillan Books, in: The Golden Crossroads, chapter 0, pages 180-196, Palgrave Macmillan.
    • Handle: RePEc:pal:palchp:978-0-230-25069-7_11
    DOI: 10.1057/9780230250697_11
    as

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