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The Price of Fear

In: No Fear

Author

Listed:
  • Pilar Jericó

Abstract

For Cartier the battlefield is not only in the jewelers’ showcases uptown, but overseas in hundreds of Chinese homes, too. Piracy is now a hot item in the land that gave us pasta, paper, and gunpowder. Churning out imitation watches at the startling rate of 100 to 150 a day, a family can eke out a living of 100 dollars a week. In the shop the copies go for $135, and are now available over the Internet, when the real thing might go as high as 3,000 euros. In a global world, competition (legal or otherwise) is global, too.1

Suggested Citation

  • Pilar Jericó, 2006. "The Price of Fear," Palgrave Macmillan Books, in: No Fear, chapter 3, pages 55-78, Palgrave Macmillan.
  • Handle: RePEc:pal:palchp:978-0-230-23366-9_3
    DOI: 10.1007/978-0-230-23366-9_3
    as

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