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People Like Nudges (Mostly)

In: Human Agency and Behavioral Economics

Author

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  • Cass R. Sunstein

    (Harvard University)

Abstract

In recent years, there has been a great deal of debate about the ethical questions associatedNudge with “nudges,” understood as approaches that steer people in certain directions while fully maintaining freedom of choice. Evidence about people’s views cannot resolve the ethical questions, but in democratic societies (and probably nondemocratic ones as well), those views will inevitably affect what governments are willing to do. Existing evidence, including several nationally representative surveys, supports two general conclusions. First, there is a widespread support for nudges, at least of the kind that democratic societies have adopted or seriously considered in the recent past. Importantly, that support can be found across partisan lines. Second, nudges will not receive majority approval if they steer people in directions that are inconsistent with their interests or their values.

Suggested Citation

  • Cass R. Sunstein, 2017. "People Like Nudges (Mostly)," Palgrave Advances in Behavioral Economics, in: Human Agency and Behavioral Economics, chapter 0, pages 17-39, Palgrave Macmillan.
    • Handle: RePEc:pal:paichp:978-3-319-55807-3_2
    DOI: 10.1007/978-3-319-55807-3_2
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    Cited by:

    1. Anne Corcos, 2023. "How nudges and marketing, frame time preference “for your own good”: a behavioral model," Palgrave Communications, Palgrave Macmillan, vol. 10(1), pages 1-9, December.
    2. Haoyang Yan & J. Frank Yates, 2019. "Improving acceptability of nudges: Learning from attitudes towards opt-in and opt-out policies," Judgment and Decision Making, Society for Judgment and Decision Making, vol. 14(1), pages 26-39, January.
    3. Luca Congiu & Ivan Moscati, 2022. "A review of nudges: Definitions, justifications, effectiveness," Journal of Economic Surveys, Wiley Blackwell, vol. 36(1), pages 188-213, February.
    4. repec:cup:judgdm:v:14:y:2019:i:1:p:26-39 is not listed on IDEAS

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