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Perspective Chapter: The Sovereign Way - How Diversity in Construction Is Key of Success in the Digital Age

In: Digital Transformation - Towards New Frontiers and Business Opportunities

Author

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  • Bianca Christina Christina Weber-Lewerenz

Abstract

It is true that women no longer have to be looked for with a magnifying glass in the executive floors of German businesses; however, their share is still small. The digital age holds great potential for increased inclusion and closure of the "Gender Leadership Gap," especially in the construction industry. Industry standards, including global ones, are being examined to achieve more inclusive corporate governance models. The construction industry, which is regarded as one of the most traditional and conservative, male-dominated industries, serves as the best example for a long-overdue need for dynamic restructuring and action related to women's leadership. This research is an approach to outline the framework answering the need to redefine, recalibrate and reshape this industry by increasing women's role in the social, digital and business transformation processes. This approach is the most important finding as it bridges the current divide and facilitates movement from discussion and advocacy toward application and practice.

Suggested Citation

  • Bianca Christina Christina Weber-Lewerenz, 2022. "Perspective Chapter: The Sovereign Way - How Diversity in Construction Is Key of Success in the Digital Age," Chapters, in: Antonella Petrillo & Fabio De Felice & Monica Violeta Achim & Nawazish Mirza (ed.), Digital Transformation - Towards New Frontiers and Business Opportunities, IntechOpen.
  • Handle: RePEc:ito:pchaps:257557
    DOI: 10.5772/intechopen.102662
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    File URL: https://www.intechopen.com/chapters/80845
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    More about this item

    Keywords

    women leadership; responsible leadership; digital innovation; digital transformation; digitization; AI; construction industry; diversity mandate; ethics; inclusion; diversity; blockchain;
    All these keywords.

    JEL classification:

    • M15 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - IT Management

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