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Market Entry Strategies of Multinational Firms in Local and Regional Markets and their Consequences for Regional Development

In: International Institutions and Multinational Enterprises

Author

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  • Klaus Weiermair
  • Mike Peters

Abstract

This book provides rigorous analysis of the wide range of questions surrounding the role of international institutions in governing global business, especially multinational enterprises (MNEs). The analysis, both theoretical and empirical, focuses on the corporate governance of MNEs and to what extent their management takes into account the negative effects of their activities. Also discussed are: how nation states and international institutions control the activities of MNEs, and how the role and strategies of international institutions can be changed to minimise any negative effects without hampering the positive aspects and effects of MNEs.

Suggested Citation

  • Klaus Weiermair & Mike Peters, 2004. "Market Entry Strategies of Multinational Firms in Local and Regional Markets and their Consequences for Regional Development," Chapters, in: John-ren Chen (ed.), International Institutions and Multinational Enterprises, chapter 9, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:3457_9
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    Keywords

    Economics and Finance;

    Statistics

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