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Basics of Intellectual Property rights with a focus on start-ups

In: Intellectual Property Strategies for Start-ups

Author

Listed:
  • Uwe Schriek
  • Manuel F Juette
  • Stefan Golkowsky

Abstract

Intellectual property is a fundamental asset for many start-ups. This chapter explains both why a start-up should pay attention to IP and its protection and how to go about it. First, a basic introduction to the different types of IP rights is provided: patents and utility models protect technical inventions, trademarks protect company and product names, graphics etc., designs protect external appearances of products. Domain names, copyright (as a means to protect software), and the protection of secret know-how are also discussed. A well-considered IP strategy is fundamental to ensuring the economic value of a start-up - and it demonstrates to investors that due care is taken to protect their investment. Such a strategy involves protecting the start-up's own existing and future IP assets in all relevant markets as well as avoiding pitfalls such as the infringement of third parties' IP rights.

Suggested Citation

  • Uwe Schriek & Manuel F Juette & Stefan Golkowsky, 2022. "Basics of Intellectual Property rights with a focus on start-ups," Chapters, in: Intellectual Property Strategies for Start-ups, chapter 1, pages 1-32, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:21118_1
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