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'Normal was a problem' - post-pandemic futures

In: A Research Agenda for COVID-19 and Society

Author

Listed:
  • Luke Goode

Abstract

This chapter considers how we have been thinking and talking about possible futures beyond COVID-19 while still in the midst of the pandemic. It highlights two dominant frames: a focus on how to re-establish a pre-crisis "normality" on the one hand and, on the other, a reading of the pandemic as both an impetus and opportunity to "build back better". As general orientations, both frames are politically and ideologically ambiguous and this has implications for the range of possible futures that may be built in the pandemic's wake. These rhetorically appealing frames can be exploited by powerful interests, but they also open terrain for potential contestation. The chapter sketches out some basic contours of a research agenda centred on futures discourse in the time of COVID-19. In doing so, it emphasises that what is not said about the future is at least as important as what is said about it.

Suggested Citation

  • Luke Goode, 2022. "'Normal was a problem' - post-pandemic futures," Chapters, in: Steve Matthewman (ed.), A Research Agenda for COVID-19 and Society, chapter 12, pages 195-214, Edward Elgar Publishing.
  • Handle: RePEc:elg:eechap:20657_12
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