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Image control and public attitudes

In: Research Handbook on Homelessness

Author

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  • Maša Filipovič Hrast

Abstract

The way images of homeless(ness) are created is a complex matter where the views of different actors compete and coexist. This chapter considers the different actors included in the process of image creation, from researchers, to policymakers, service providers and the media. These images not only influence each other, but also shape public perception of, and attitudes towards homelessness. The chapter examines the gendered and medicalised image of homelessness and how it is linked to certain solutions (policy and services) that seek to change individual behaviour. Furthermore, the chapter discusses the formation of public attitudes and how they are linked to perceptions of the deservingness of vulnerable groups, which in turn can affect public support for various policies aimed at assisting people experiencing homelessness.

Suggested Citation

  • Maša Filipovič Hrast, 2024. "Image control and public attitudes," Chapters, in: Guy Johnson & Dennis Culhane & Suzanne Fitzpatrick & Stephen Metraux & Eoin O’Sullivan (ed.), Research Handbook on Homelessness, chapter 16, pages 223-235, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:20572_16
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    File URL: https://www.elgaronline.com/doi/10.4337/9781800883413.00026
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