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Entrepreneur archetypes in regional entrepreneurial ecosystems

In: Research Handbook on Entrepreneurial Ecosystems

Author

Listed:
  • Margarietha J. de Villiers Scheepers
  • Lisa J. Daniel

Abstract

Entrepreneurial ecosystems are heterogeneous, comprising diverse actors with diverse motives in diverse regional contexts. This chapter adopts a design-science approach to gain a holistic, multi-level understanding of the heterogeneous actors within a regional entrepreneurial ecosystem. An in-depth field study informed the creation of heterogeneous entrepreneurial personas as a design artefact, followed by an aggregation of that diversity to develop five entrepreneurial archetypes. We explore status and utility as relational attributes of these entrepreneurial actors and consider how they contribute to ecosystem dynamics. The chapter reveals the importance of recognising the relational dynamics of diverse entrepreneurial archetypes in an entrepreneurial ecosystem to effectively inform regional development strategies aimed at leveraging entrepreneurial capital.

Suggested Citation

  • Margarietha J. de Villiers Scheepers & Lisa J. Daniel, 2024. "Entrepreneur archetypes in regional entrepreneurial ecosystems," Chapters, in: James A. Cunningham & Matthias Menter & Conor O’Kane & Marco Romano (ed.), Research Handbook on Entrepreneurial Ecosystems, chapter 5, pages 82-98, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:20352_5
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    File URL: https://www.elgaronline.com/doi/10.4337/9781800378988.00012
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