IDEAS home Printed from https://ideas.repec.org/h/elg/eechap/19091_7.html
   My bibliography  Save this book chapter

The industry of gambling on sport: deconstructing sports betting as a market, a product and a public health issue

In: Research Handbook on Sports and Society

Author

Listed:
  • Hibai Lopez-Gonzalez

Abstract

This chapter argues that the rise of sports betting since the advent of internet gambling is a manifestation of modern sport’s essential search for quantification and rationality. By means of a series of illustrative examples, the main pillars of the industry of sports betting are outlined here. Navigating through data providers, media companies, fantasy sports providers, poker and trading firms, the chapter presents sports betting as a large network of interactions. It contends that the traditional bad reputation associated with gambling becomes, in the case of sports betting, attenuated by the positive connotations of partnering with sport. As a whole, sports betting is seen here as a complex dual phenomenon. On the one hand, betting is a blooming industry in expansion with growing interactions with adjacent areas such as gaming and fantasy sports. On the other hand, sports betting is seen as a controversial commodity that creates integrity issues (match-fixing) and risk behaviours (addiction to gambling).

Suggested Citation

  • Hibai Lopez-Gonzalez, 2021. "The industry of gambling on sport: deconstructing sports betting as a market, a product and a public health issue," Chapters, in: Elizabeth C.K. Pike (ed.), Research Handbook on Sports and Society, chapter 7, pages 83-96, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:19091_7
    as

    Download full text from publisher

    File URL: https://www.elgaronline.com/view/edcoll/9781789903591/9781789903591.00013.xml
    Download Restriction: no
    ---><---

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:elg:eechap:19091_7. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Darrel McCalla (email available below). General contact details of provider: http://www.e-elgar.com .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.