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Marketing the Arts

In: A Handbook of Cultural Economics, Second Edition

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  • François Colbert

Abstract

The second edition of this widely acclaimed and extensively cited collection of original contributions by specialist authors reflects changes in the field of cultural economics over the last eight years. Thoroughly revised chapters alongside new topics and contributors bring the Handbook up to date, taking into account new research, literature and the impact of new technologies in the creative industries.

Suggested Citation

  • François Colbert, 2011. "Marketing the Arts," Chapters, in: Ruth Towse (ed.), A Handbook of Cultural Economics, Second Edition, chapter 37, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:13789_37
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    References listed on IDEAS

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    1. Roger Bennett, 2005. "Factors encouraging competitive myopia in the performing arts sector: an empirical investigation," The Service Industries Journal, Taylor & Francis Journals, vol. 25(3), pages 391-401, April.
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