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Creating value through product innovation strategies

In: Creating Value through Innovation

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Abstract

In open and dynamic markets, only innovation can give a firm a competitive advantage and with it the superior cash flows that generate value. Using analytical models, this timely book analyses the conditions under which innovation strategy can create and maintain value, based on different environmental dynamics. Quantitative models are used to determine the value of innovation strategies in highly dynamic and competitive industries. These clearly reveal the economic variables and relations upon which the strategy depends, and the conditions for creating sustainable value within the firm.

Suggested Citation

  • ., 2009. "Creating value through product innovation strategies," Chapters, in: Creating Value through Innovation, chapter 5, pages 77-108, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:13426_5
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    Cited by:

    1. Huynh, Linh & Hoang, Hien & Tran, Hung, 2020. "Does FDI enhance provincial productivity? A panel data analysis in Vietnam," MPRA Paper 117620, University Library of Munich, Germany, revised Aug 2021.
    2. Andrew B. Bernard & J. Bradford Jensen & Stephen J. Redding & Peter K. Schott, 2012. "The Empirics of Firm Heterogeneity and International Trade," Annual Review of Economics, Annual Reviews, vol. 4(1), pages 283-313, July.

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