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Business negotiation in Korea: cross-cultural aspects

In: International Business in Korea

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Abstract

The study assesses that the South Korean market and business practices will maintain some sui generis characteristics because of the country’s idiosyncratic culture and singular form of institutional development in the recent past. The book contains comprehensive analysis of macro-level topics (such as business opportunities, cultural influence, country risk and market configuration) and micro-level topics (including business negotiation, business ethics, management of international joint ventures and the management system).

Suggested Citation

  • ., 2008. "Business negotiation in Korea: cross-cultural aspects," Chapters, in: International Business in Korea, chapter 6, pages 141-162, Edward Elgar Publishing.
    • Handle: RePEc:elg:eechap:12905_6
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