Rui Zhu

Personal Details

First Name:	Rui
Middle Name:
Last Name:	Zhu
Suffix:
RePEc Short-ID:	pzh553
	[This author has chosen not to make the email address public]

Affiliation

Cheung Kong Graduate School of Business

Beijing, China
http://www.ckgsb.edu.cn/
RePEc:edi:ckgsbcn (more details at EDIRC)

Citations

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Articles

1. Yuwei Jiang & Lei Su & Rui (Juliet) Zhu, 2019. "The Shape of Money: The Impact of Financial Resources on Product Shape Preference," Journal of the Association for Consumer Research, University of Chicago Press, vol. 4(4), pages 436-445.

   Cited by:

   1. Zheng, Chundong & Qian, Fangyuan & Song, Jiehang & Wang, Han, 2024. "Make the photo in good shape: The matching effect of photo shapes and donation appeals on donation intentions," Journal of Retailing and Consumer Services, Elsevier, vol. 77(C).
   2. Chen, Nuoya & Jiao, Jinfeng (Jenny) & Fan, Xiucheng & Li, Shaobo (Kevin), 2021. "The shape of loneliness: The relationship between loneliness and consumer preference for angular versus circular shapes," Journal of Business Research, Elsevier, vol. 136(C), pages 612-629.

More information

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Corrections

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